The Isla Shopping Mall is one of the most important shopping centers in Mexico and the most renowned in the Riviera Maya, specifically in Cancun. When FUNO approached us to manage the social media and digital strategy for one of their portfolios, our goal was to become the shopping center with the highest visibility and reach on digital platforms, ultimately driving foot traffic to the shopping centers under our management.
Marketing and Communication Strategy Development
We have increased followers at the shopping center by 300%, making it NOW the most followed shopping center on social media in the destination. We have content that, thanks to the strategy and analysis of Insights, has become viral on platforms with limited reach such as Facebook. We have turned around common and boring content, generating content focused on the experience achieved in this product.
Are you ready to work with aliens?